Coventry housing takes a place on the world stage

photo : Hong Kong Visit 2011

Head of regeneration at WM Housing Group Kevin Roach shows delegates from the Hong Kong Housing Authority
around the major regeneration project in Wood End, Henley Green, Deedmore and Manor Farm
in the north east of Coventry.

Housing professionals from the Far East have travelled across the world to learn from Coventry’s major regeneration project.

Whitefriars, part of the WM Housing Group, ran a tour of its work to develop the areas of Wood End, Henley Green, Deedmore and Manor Farm in the north east of the city for housing visitors from the Hong Kong Housing Authority.

The tour was set up by the Chartered Institute of Housing, the national membership body for housing associations in the UK, which was hosting the visit from the Hong Kong housing professionals.

The eight visitors were keen see the work Whitefriars is doing on the £360million housing redevelopment in the north east of the city, which will see approximately 3,000 new homes built over 15 years affecting the lives of around 7,000 residents.

Delegates from Hong Kong also learned about the work Whitefriars is doing to retro-fit properties to meet energy-saving targets and a £4million project to refurbish three of Coventry’s high rise blocks.


Hong Kong Housing Authority is a statutory body, established by the Hong Kong Government, to take charge of developing and implementing a public housing programme for low income groups.

Kevin Roach, head of regeneration, said: “The major regeneration of Wood End, Henley Green, Deedmore and Manor Farm is a leading example of large-scale change and redevelopment. We are delighted to share what we are learning in this project and showcase the regeneration of Coventry with housing professionals from abroad.

“The delegates were very interested to learn about the retro-fit project we are currently involved with. As the largest landlord in Coventry we are a key player in the £1.9billion ambition to retrofit homes in Coventry to significantly reduce the city’s carbon footprint.”

The Hong Kong Housing Authority is a Hong Kong government department which manages the dependency’s public housing.

Notes to editors

Whitefriars Housing is a not-for-profit housing and regeneration organisation established in 2000 that owns and manages approximately 18,000 homes across Coventry.

Whitefriars Housing is part of WM Housing Group, which is the lead partner of Spectrum Development Partnership. WM Housing Group consists of Whitefriars Housing, Harden Housing Association, Nexus Housing, Kemble Housing and Herefordshire Supported Housing for Young People Project. The new combined group, which is a development partner with the Homes and Communities Agency, manages around 23,500 homes across Coventry, the West Midlands, Herefordshire and Worcestershire.

Whitefriars has a key role, in partnership with others, across the West Midlands to develop new affordable homes and regenerate communities.

Since transfer, Whitefriars has spent £340 million to repair and improve its housing stock. The vast majority of its homes now meet the Government’s Decent Homes Standard –ahead of schedule. It is currently embarking on a campaign, Services on the Up, aimed at improving the core services received by residents.

In addition to providing homes, Whitefriars works in partnership with communities and other agencies to provide training and employment opportunities and support services for local residents, with the aim of building sustainable communities.

Whitefriars Housing is a charitable industrial and provident society.

For more information contact Lucy Beaumont, of the Bridge Group, on 024 7656 0448, or email lucy.beaumont@vu-tbg.com 

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